The Future of E-Commerce in Bhutan
“E-commerce is part of the global digital economy and banning or stopping is unfair for many of our citizens who make a living out of this. As the government, we need to ensure that these businesses operate legally, by obtaining license’s, and we need to have oversight to ensure public safety and customers are being fairly treated with the required services.”
In Bhutan, e-commerce plays a vital role amidst the COVID-19 pandemic that blew the gates wide open. Goods and services still played an important source of income for the country, but situations demanded a different method of implications, and so e-commerce was flourishing, with online businesses and services running full time, services that leave you satisfied, and goods that make you keep wanting more.
Anything and almost anything can be turned into a business or service. Take, for example, a fellow musician who loves to play the drums and is actually good at it. He can turn his passion into a learning platform where he could simply stream or upload videos of him playing and teaching his viewers and subscribers. He has the opportunity to make his passion worthwhile and earn a good amount of income as well.
Such as this, any hobby or daily activity that you do can be turned into a digital marketing platform during the pandemic.
E-commerce is the exchange of goods and services with the help of a digital platform such as the internet through laptops, computers, mobile devices, and informative platforms such as news, radios, and newspapers.
With the help of e-commerce, small-sized craft businesses, as well as services, gained momentum, helping buyers and sellers alike. People of all ages seemed to consider this new path of business and have started creating, managing, and applying the needed effort in order not to lose their economic well-being but also to be able to keep providing for their families as well.
The greater number behind e-commerce in Bhutan lies in the majority of upcoming graduates and middle-aged men, moulding and caressing their well-developed knowledge that they harnessed through years of education and constant learning throughout their academic and personal lives. In the emerging digital global economy, e-commerce is another important catalyst for economic development. The management of an electronic marketing strategy even helps one gain audiences from the outside world, with new arising trade and exchange methods to further improve business and economy.
Amidst the pandemic, e-commerce also reduces major health risks that would endanger individuals with physical contact. Marketing and advertising are done electronically, the orders are placed via mail and direct messages, and the delivery is done following the health protocols that ensure your goods are safe and you are as well. Business and services can be done around the clock whilst maintaining health precautions so that the economy grows as it always has.
In Bhutan, people try to find ways and means to help further promote their businesses, so that the economy stays afloat and they have a source of income for their well-being. With the help of technology, it allows people to merge their businesses and create an even bigger source of income and a platform to reach other countries that follow the same services as well, which would, in turn, create a global connection soon after. It would help expand your business and broaden your range of goods and services. With the help of digital platforms, it is comparatively much more convenient for buyers and sellers alike.
Since the transactions are an important factor in the line of online businesses, it is ensured and taken care of through secure business lines so that there are no possibilities for scams and credit card theft. In order to ensure reliability, the ecommerce website MUST have an SSL certificate, which is meant to preview the security of credit card and data transactions.
Moreover, in order to gain positive and negative reviews, it is comparatively less time consuming and is processed instantly. Websites and social media accounts can be rated on their services and reliability through a simple email or direct message.
In the crevices of 2 huge countries surrounding it, Bhutan is a small contributor to the global economy, but with technology, anything is possible.
Face to face businesses and service transactions can be done through digital platforms, which creates ease and tension in the line of trade and commerce, meetups and important discussions and conferences can be done through video call and online presentations.
With constant changes and development in technology, user needs and shopping requirements vary and require constant change and enhancements. Ecommerce provides these needs with various kinds of digital platforms and marketing ideas that can be done through the use of a simple mobile phone.
With new ideas and innovators coming into play, the global economy has enough elbow room to grow, reconstructing and further improving the economy, for home and for the world.
Written by Penden sayang